Embracing Handloom: A Commitment to Sustainability and Tradition At Magis, we believe that handloom is not just a craft—it’s the future of fashion. Our journey towards handloom began with a profound appreciation for the slow, intricate beauty of its process. Each piece is a testament to patience, artistry, and the minimal carbon footprint it leaves behind. The eco-friendly infrastructure and low power consumption involved in handloom weaving ensure that every garment we create is as gentle on the Earth as it is beautiful.
Handloom fabrics are more than just textiles; they are heirlooms that pass from one generation to another. Each piece carries the hard work and dedication of skilled weavers, weaving stories and traditions into every thread. This rich heritage is what makes handloom truly timeless and cherished.
We are dedicated to maximising the potential of every fabric scrap. By repurposing these remnants alongside our handloom creations, we ensure that nothing goes to waste. Our commitment to sustainability extends to offering timeless, trend-less home decors that you will treasure for years.
Our primary mission is to support and uplift local weavers. By promoting handloom, we contribute to sustainable livelihoods for marginalised weaving communities living under challenging conditions in India. These artisans, despite their remote locations and hardships, possess incredible traditional wisdom and skills.
We are more than a brand – it’s a movement to create a sustainable hub for handloom garments. We strive to be a robust link between primary producers and global markets, strengthening traditional craft value chains and fostering positive societal change. Join us in celebrating the legacy of handloom and contributing to a future where tradition and sustainability go hand in hand.
